What can you be with a Ph.D.?

What can you be with a Ph.D.?

I am on a panel tomorrow at the Second Annual “What Can You Be with a PhD?” STEM Career Symposium hosted by UC San Diego Postdoctoral Association.  The panel will feature those who have pursued careers in science writing and communications.  We were prepared with six...
You know you work in San Diego biotech when…

You know you work in San Diego biotech when…

1) Your conference rooms are named Windansea, Tourmaline, Swamis, Trestles…and you know why. 2) You own a pair of dressy flip flops. 3) Former biotech execs become master brewers not winery owners. 4) Your holiday party has a food truck…and it serves...

WHY do PR and marketing?

The WHY, What, When, Who and How of PR & Marketing Public Relations (PR) and marketing is the voice, eyes and ears of your organization.  It helps connect you to your target audience and drives the right people to your company or organization so you can...

WHAT is PR and marketing?

The Why, WHAT, When, Who and How of PR & Marketing PR is about reputation.  It helps people understand what your organization does and why it does it.   As the eyes and ears of the company or organization, it monitors the marketplace to understand vital shifts in...

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