6 Questions To Ask Before You Build A Website
1. Who are your audiences? Answering this question will guide the overall design, including structure, visuals, messaging, content, and tone. PR and marketing should be integrated during the entire website design process, but especially at this beginning step. ...
What can you be with a Ph.D.?
I am on a panel tomorrow at the Second Annual “What Can You Be with a PhD?” STEM Career Symposium hosted by UC San Diego Postdoctoral Association. The panel will feature those who have pursued careers in science writing and communications. We were prepared with six...
You know you work in San Diego biotech when…
1) Your conference rooms are named Windansea, Tourmaline, Swamis, Trestles…and you know why. 2) You own a pair of dressy flip flops. 3) Former biotech execs become master brewers not winery owners. 4) Your holiday party has a food truck…and it serves...