Five clients named Xconomy Award San Diego finalists

by Madeline MS | May 24, 2019

​San Diego is such a great city for biotech innovation. So we knew there’d be stiff competition to even get in the running for the first-ever Xconomy 2019 Awards San Diego.  In the end, not one, not two, but five Little Dog Communications clients have been named...

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Big News from Little Dog Clients in 2018

by Madeline MS | Dec 17, 2018

Little Dog clients powered forward in 2018, with scientific and regulatory milestones, major financing rounds, industry partnerships and more. It has been an honor to work with them and to watch their achievements reverberate around the world. Here’s a month-by-month...

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6 Tips To Master Before Your Next Media Interview

by Jessica | Feb 4, 2018

1. Speak in plain and concise language – slow down, check in. Being articulate means the audience understands you clearly and effectively. Thus, you must know your audience and speak in their language. Check in with them to make sure you are meeting their needs as you...

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6 Questions To Ask Before You Build A Website

by Jessica | Jul 29, 2016

1. Who are your audiences? Answering this question will guide the overall design, including structure, visuals, messaging, content, and tone. PR and marketing should be integrated during the entire website design process, but especially at this beginning step. ...

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Using Trademark Symbols in Press Releases and Business Writing

by Jessica | Jul 22, 2013

Quick Definition of Trademarks Trademarks are important and valuable assets for most businesses.  A trademark is any word, name, symbol or device (or any combination thereof) that identifies and distinguishes the source of the goods from one company versus another....

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WHY do PR and marketing?

by Jessica | Oct 9, 2012

The WHY, What, When, Who and How of PR & Marketing Public Relations (PR) and marketing is the voice, eyes and ears of your organization.  It helps connect you to your target audience and drives the right people to your company or organization so you can accomplish...

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